Two Chester businesses team up to make retirement more memorable 

Chester digital marketing agency dewinter has been chosen to launch The Memory Season, a new Cheshire-based business aimed at helping people make the most of their retirement. 

The Memory Season is a premium subscription service for people entering retirement. Founder Thomas Sullivan returned to the UK after 14 years in Asia, where he set up a high-end retirement residence for British expats. It offers personalised gift experience subscription boxes and a year-long memory book. dewinter’s Cheshire-based marketing team is creating content, photos and video, generating press coverage and working with local social media influencers to spread the word across the North West. 

The brief for dewinter was to build awareness quickly among retirees and their families in Cheshire and the North West, including: 

• Launch photography and video content to create authentic content for social media and advertising
• PR and press office support, securing local and regional media coverage
• Influencer research, outreach and management, focused on micro and nano creators in Cheshire

 About:

dewinter has been delivering award-winning wellbeing communications from Chester since 1989. Its team works on marketing campaigns for UK and global companies in health, wellbeing, technology, manufacturing and energy, reaching audiences in the UK, Europe and the USA. Having won numerous awards from CIPR Agency of the Year to CIPR’s Healthcare Marketing Campaign of the Year, the dewinter team has quietly grown into an international growth specialist for UK brands with particular niche focus in technology, innovation and wellbeing. 

Kate Cox, Managing Director of dewinter, said: 

“Our team spends much of its time working for international brands, but we love helping a Chester business get off the ground. Thomas wanted people who would care about his idea as much as he does, and that’s what our team is known for: honest advice, fresh ideas and real commitment to every client, big or small. 

“There’s something special about two Chester businesses working together from day one. Our team knows Chester and Cheshire inside out, from the local media to the community groups and the voices people trust, and we’ll be using all of it to put The Memory Season on the map.” 

The Memory Season is available now at www.thememoryseason.co.uk