Young minds matter
10.5% of 16-24 year olds in the UK are not in education, employment or training. How do you reach these important young people and show them a brighter future?
Social media
Content strategy
Advertising
Animation
What we did
Many of us suffered during the multiple Covid lockdowns; the isolation heavily impacted on the mental health and wellbeing of this very hard-to-reach audience. We worked with our charity client, Youth Fed, to help signpost the most vulnerable young people in the region to help, support and training via a strong social media comms plan.
The outcome
67%
impressions increased
166%
increase in traffic referral
73%
audience growth
