Va Va Vagiome!
Helping Menoguide transform the way menopause is diagnosed, monitored and managed
Design
Social media
Brand strategy
What we did
The Menoguide vagiome test is more accurate and reliable than any current menopause test available. The technology is advanced and the testing is extensive. To validate target audiences; customer personas workshops and focus groups shaped the stakeholder engagement strategy. From menopause nutrition specialists to doctors and consultants, we helped recruit a nationwide panel to secure essential data to help pave the way for individualised treatment plans for women.
2500%
increase in web traffic
9.5%
cick-through rate!
70,000
women reached
10%+
conversion rate
