Time is pressure
Over 200,000 people develop a new pressure ulcer every year. These cost the NHS more than £1.4 million every single day.
Direct marketing
Design
Social media
What we did
Convatec, the global leader in advanced woundcare, commissioned dewinter to highlight how early intervention can significantly reduce healing time – saving the NHS time and money.
Our integrated marketing campaign received national recognition, winning UK Healthcare Campaign of the Year.
our results
Created and designed the multi-award-winning #TimeisPressure integrated marketing campaign that reached over 50,000 nurses via direct mail and social media.
55,000
direct mail packs
500
meetings secured
85%
increase in impressions
2 x
awards
