Bee Friendly, Chester

Grosvenor Shopping Centre wanted a community relations campaign that not only attracted shoppers but also gave something real back.

Our ‘Chester BEEfriendly’ campaign helped turn Chester into the most bee-friendly city in the UK!

Events
Design
Social media
PR

What we did

Chester got really buzzy!

  • Bee garden planted on the roof of the shopping centre
  • Primary school art workshops across the city
  • Giant 6ft queen bee sculpture launched the activity before going on tour throughout the region.
  • Bee-friendly flower planting
  • Scuttle-bee shopper soft play zone
  • Educational workshops
  • Live hive demos and trails with local honey stalls.

45,000

bee-friendly seed packs planted

2,500

kids in the bee-friendly fun zone

150+

school children took part

bee friendly app
queen bee sculpture making
bee sculpture on tour
shopping centre marketing
bee themed ball pit
retail shopping centre marketing
Speech Marks

This was an amazing opportunity for the children to work with an acclaimed artist to learn about the benefits of bees.

Mill View Primary School | Mill View Primary School

Thank you so much for this unique experience for Year 5. They were so proud to be involved in a city-centre art project.

Barrow Primary School | Barrow Primary School

The day was fantastic from start to finish and we all can't wait to see the flowers being displayed in the centre.

Boughton Heath Academy | Boughton Heath Academy
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